Trends Transforming The Aftermarket Auto Parts Outlook in 2021Each year, the Automobile Aftermarket Industry continues to grow. Consumers now have an abundance of choice: in auto parts and accessories in varying degrees of price points and quality, both online and in traditional brick and mortar …
October Market Trend Analysis
The Importance of E-commerce in the Automotive Aftermarket Industry E-commerce is the hottest topic trending in the automotive aftermarket today. Hedges & Company recently shared their 13th annual eCommerce market share forecast for the US automotive aftermarket, with growth in online …
Martin & Company Now Offers Discount on Ecommerce Website Build With Free Digital Audit
Between lockdown orders forcing people to stay home, businesses shut down, and a sharp rise in unemployment, many companies have taken a big hit throughout COVID 19. Despite these challenges, there is a big rise in eCommerce. People all over the world are spending more time online and are relying on …
August Market Trend Analysis
Coronavirus And Stimulus Drive Up eCommerce Sales COVID-19 lockdown orders kept most people off the road and at home throughout the Spring, and many retail businesses suffered for it, even those who were allowed to remain open. The automotive aftermarket was no exception, with companies such as …
How to use social media to boost your business
Social media can be one of the easiest, cheapest, quickest, most effective tools in your marketing arsenal. There are many different platforms to choose from, depending on your product or service, and the customers you are targeting. It’s not necessary to try to juggle them all, but rather …
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Google My Business Is Becoming More Important Than Ever
In digital marketing, we’re always looking for the newest, hottest, shiniest, next big thing in the social media landscape. Should your company be on Snapchat or TikTok? The answer is maybe. Do you think new customers are there? You could dip your toe into these new platforms and try some things. …
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