A Time Capsule of Automotive Aftermarket Marketing Looking back, it’s hard to believe that I have been in a position to guide manufacturers maneuvering the labyrinth of marketing strategies for more than three decades in the automotive aftermarket, especially since the path to market has shifted …
American Powertrain™ Adds GearStar™ Automatic Transmissions for Ford, Chevy, and Mopar
Overdrive Automatic Transmissions Available Now Cookeville, TN (May 1, 2024) – American Powertrain™, the nation’s leadingdistributor of TREMEC ® manual transmissions, has now added to its product lineupGearStar™ automatic transmissions for Ford, Chevy, and Mopar. Transmissions includethe 4L60E …
American Powertrain Introduces TREMEC ® Magnum XL 6-Speed Transmission Conversion Kit for the 2010-2015 5th Gen Camaro V8
Designed for firm crisp shifting, improved gearing, and power capacity Cookeville, TN (January 16, 2024) – American Powertrain, the nation’s leadingdistributor of TREMEC ® transmissions, now offers a TREMEC GM Magnum XL 6-speedtransmission conversion kit for any 2010-2015 5th Gen Camaro (SS) …
Total Cost Involved Engineering (TCI) Announces 50th Anniversary
Supports Milestone with Free Freight for 50th Promotion Ontario, CA (July 18, 2024) – Total Cost Involved Engineering (TCI), a leading manufacturer of high-performance suspensions and chassis, announces the company’s 50th anniversary. To celebrate this important milestone, TCI is offering a …
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Hot Shot’s Secret® Announces New AutoZone® Distribution of Top Selling Performance Additives
Mt Gilead, OH, (March 5, 2024) – A greatly expanded Hot Shot’s Secret® product line is now available at AutoZone®, the nation’s largest automotive aftermarket retailer. Nationwide AutoZone will now carry Stiction Eliminator® (16 oz.), Diesel Extreme® (16 oz.), and Everyday Diesel Treatment® (4 oz.); …
Lubrication Specialties®, Manufacturer of Hot Shot’s Secret®, Hires New Field Marketing Representative and Promotes Kaysie Keen to Field Marketing Manager
Mt Gilead, OH, (April 30, 2024) – Lubrication Specialties® (LSI), manufacturer of Hot Shot’s Secret®, announces new support for Hot Shot’s Secret field events with the addition of Matthew Steinmetz to field marketing representative and the promotion of Kaysie Keen to a newly created position, field …
Hot Shot’s Secret® Sponsored Firepunk Diesel Race Team Sets New Pro Mod Records in Elapsed Time (ET) and Speed
Firepunk Diesel’s 1970 Duster Now Quickest and Fastest with anET of 4.101 and a recorded 194.41 MPH Mt Gilead, OH, (June 11, 2024) – Hot Shot’s Secret®, a leading manufacturer of diesel performance additives, race fluids and oils and longtime sponsor of the Firepunk Diesel race …