Whites Creek, TN (November 26, 2018)…Martin & Company Advertising, a full service marketing and PR firm specializing in the automotive aftermarket, announces new accounting and traffic manager – Colby Abernathy. Hired in March of this year to provide accounting support services, Abernathy was hired recently as the agency’s full time accounting and traffic manager. In the new position, he will provide full fiduciary oversight over the agency’s operations, direct and track progress on all agency work projects while providing some human resource duties.
Abernathy is now responsible for all account receivables and payables, statements, tax payments, budgets, invoices, monthly and quarterly close processes and reporting, reconciliations, forecasting and budgets, and analysis to ensure efficient staff utilization and company time. As traffic manager, Abernathy will ensure that all work flow occurs on time and within budget. Working with both the agency’s full time in-house employees and multiple independent contractors, Abernathy will ensure that all state and Federal laws are strictly adhered to and advise the agency on execution of benefits and pay scale.
Martin & Company president, Zan Martin, says, “Colby has been an incredible asset for our agency when he came on board earlier this year on a trial basis. In a few short months, he has proven to have the relationship skills and accounting expertise to take the rein full time of both accounting and traffic management functions. We knew he would fit in seamlessly with our team when he spoke about his first experience restoring an early model Chevrolet Tahoe with his Stepdad and had photos of the restoration.”
With a background in hospitality management and accounting, Abernathy will soon graduate with a B.B.A. with a major in Accounting and a minor in Business Administration. Prior to joining Martin & Company Advertising, Abernathy worked as the general manager of Café Fontanella, a restaurant located at Fontanel, a popular entertainment venue also located in Whites Creek, TN.
About Martin & Company Advertising
Martin & Company Advertising is a full-service agency that offers custom-fit marketing, specializing in brand development, digital, print and broadcast media, creative services, and first-rate video production services. Their client base is nationwide. Agency President Zan Martin has served on the Board of Directors of SEMA, the $33 billion a year trade association of the automotive aftermarket.
Agency CFO and Creative Director Randy Martin has earned the agency 28 Automotive Aftermarket Global Design Awards. Agency Vice President Jeff Lee is a lifelong automotive enthusiast who was a finalist in SEMA’s Young Executive Network’s Launchpad contest with a product he and his father have introduced called Hammerhead IRS. To stay updated follow Martin & Company on Facebook and for more information visit our website, or call 615-876-1822.