Nashville, TN (May 7, 2014) – Martin & Co. Advertising is pleased to announce the recent promotion of Holly Krozel to the position of Vice President and General Manager. After over 15 years of marketing and analytics experience, Holly joined the team in early 2013 and has driven reorganization of the business to improve productivity and to position the team to best help clients compete in the increasingly digital world of content marketing.
Holly spent most of her professional career with global consumer packaged goods company MARS Petcare, US. She has a breadth of experience creating and implementing new ideas and sustainable business processes across marketing, sales, supply and finance throughout her career. Holly built a solid foundation for herself at the #1 ranked school of international business, Thunderbird School of Global Management, earning her Master’s in International Management.
“As we enter our third decade of business, I came to realize that an infusion of fresh passion, cutting edge brand identity expertise and a global vision of digital marketing would be necessary for Martin & Company to continue its growth trends,” stated Zan Martin, agency President and CEO. “The addition of Holly to this team is one of the best moves our company has ever made.”
In addition to her corporate experience, Holly has launched two successful small businesses, further proving herself as a business leader. She has worked on award winning cross-functional teams to launch new products, build brand awareness and increase sales both through retail and direct to consumer.
Holly has added additional support to Martin & Company in the areas of strategic market planning, analytics and copywriting. She has been instrumental in restructuring business processes and resource allocation.
“I chose to team with Martin & Company because I admire their passion and achievement in helping small to medium size businesses succeed,” added Holly. “For over 20 years they have stayed on top of the latest trends in marketing and developed close relationships with their clients. I am excited to help them continue to grow as a nationally recognized, award-winning agency.”
Martin & Company Advertising is a full-service agency that offers custom-fit marketing, specializing in brand development, digital, print and broadcast media, creative services, and first-rate video production services. Their client base is nation wide. The agency signed Fontanel locally in 2011, and have been instrumental in establishing them as one of the premier destinations in the city. Agency President Zan Martin has served on the Board of Directors of SEMA, the $32 billion a year trade association of the automotive aftermarket. To stay updated follow “Martin & Company” on Facebook and for more information visit www.martincoadvertising.com or call 615-876-1822.
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