Considering I just wrote a post about getting rid of our fax machine, I’ve decided I’m going to write without shame about finally starting to read Twitter and LinkedIn.
And by “read” I mean Twitter is now more than a place to share my workouts with my brother. And LinkedIn is more than a place I go only when I’m looking for a job. I’ve experienced an awakening; it really is easier and more efficient to consume news via social media. Select social media. With LinkedIn, its business focused. With Twitter, you’re getting headlines and topic sentences. With both, you’re getting recommendations from those you trust, you can filter for what you want to see, and you’re getting it all real time.
This article is what encouraged me to take a look at LinkedIn with new eyes. I checked it out and decided to follow a few marketing related companies. As a result, I learned about a Content Marketing webinar, viewed a presentation a colleague gave on marketing trends, and found interesting articles my former co-workers are reading, all on LinkedIn. What a great resource.
I also decided to follow my favorite business magazines on Twitter. The result? This morning, I sat at my desk and looked at the pile of magazines I’m planning to read. And it hit me – why am I reading magazines with week old news that are also even older from sitting on my desk? I dumped them. I dumped them all. Grabbed my phone and scrolled through my Tweets and LinkedIn posts. If you haven’t made the move yet – give it a try. If you’re laughing AT me not WITH me, laugh on. I’m so happy for this new time saver I can take it.