Media Buying & Research

Agency President & CEO Zan Martin has been a highly visible SEMA member for over 25 years, and has served on many councils & committees, as well as the SEMA Board of Directors. Our staff all have deep passion for the automotive industry, and each bring to the agency very specific areas of expertise. We’ve spent the last several years conducting research, attending seminars & generally digging deeply to understand how online technology is affecting our clients’ sales, marketing and distribution strategies. So, suffice it to say we get it. Armed with this knowledge, we custom design programs to fit each clients particular needs.

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Media Buying & Research

On top of the ever-changing media landscape

With over 50 years of combined experience, our staff handles all facets of media research, negotiations and placement for print, radio, TV and outdoor. Martin & Company continuously reviews critical media data (ratings, comparisons, etc) to stay on top of the ever-changing media landscape. We place our clients in the most appropriate and efficient medium for their particular medium for their particular needs. And because we buy in volume, we’re able to achieve the lowest possible rates to meet out clients’ budgets.